The Kerala Tourism road shows a hit in Australia, as Kerala Tourism plans a slew of initiatives to attract tourists from untapped markets across the globe, laying special thrust on emerging countries. A big delegation from Kerala Tourism held a business to business (B2B) meeting in Australia and Scandinavia showcasing the latest initiatives by the Kerala Government, to attract more visitors to the God’s Own Country. (more…)
As part of the proposed tourism policy of State, Kerala Tourism woos emerging global markets. Tourism department is pushing hard for visibility in countries like Australia and Scandinavia as these destinations are said to be less affected by the economic crisis looming over Europe. (more…)
Sargaalaya, the art & craft village at Iringal near Vadakara, Kozhikode is designed by the Kerala Tourism Department as an initiative to put Kerala’s traditional arts & crafts on the tourism trail. Sargaalaya is set upon 20 acres of land on the banks of the Moorad River. Sargalaya Mela 2011, first and largest of its kind in Kerala, will be held during August 25th,2011 to September 11th, 2011 at Iringal art & craft Village. (more…)
Kerala tourism requires a toilet revolution in Kerala to solve our public sanitation issues and giving new heights to our civilization. Tourists are facing difficulties due to the absence of sufficient toilets in the Kerala tourism destinations and main roads. Taking a serious view on bringing about this Toilet Revolution in Kerala, Government of Kerala has set up E- Toilets in Kerala. (more…)
Unleashing a new chapter in the history of Kerala tourism promotion and to showcase the unique tourism products of Gods own Country, Kerala Tourism has tied up with Google, the popular Internet Search Engine, becoming the first state in India to enter into such a venture. The tie-up is also aimed at increasing the tourist inflows to the state through search and streamer advertisements on the global search engine. (more…)
Kerala Tourism has come up with an action plan to develop quality souvenirs for the promotion of the destination and to create a branded stream of souvenirs for the state. 
Despite emerging as a global tourist destination, Kerala has often come under flak by tourists and tour operators for the non – availability and the poor quality of souvenirs. Souvenirs should ideally be small, handy and easy for tourists to carry. (more…)
The Wellington Water Works and a tunnel of the Travancore era which carries water pipelines from Aruvikkara and runs under the Vellayambalam – Museum Road will be developed as a tourist attraction by the Kerala Tourism Department. (more…)
Social networking sites, social bookmarking sites, messages boards/internet forums, blogs, micro blogs and similar informal social media tools will set the pace forKerala Tourism new marketing strategies. (more…)
Banasura Resorts and Villas is an ambitious hospitality industry project of the Seagot Developers based in Wayanad, Kerala. Slated to be ready by 2010 Dec, the project is sure to make big strides in the hospitality industry, complementing the value addition of the Wayanad as a prime destination in Kerala. (more…)
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